The main idea of this project is to create a visual and conceptual experience that explores the dialogue between urban everyday life and nature, aiming to represent their symbiosis in the spaces they share.
Everyday life is represented by an apartment located in the near suburbs of Milan, on the ninth floor of a building. The surrounding environment offers a view of a constantly transforming city, where concrete, cranes, skyscrapers, and tall green trees blend into a dynamic landscape.
The outfits, as a representation of the organic element, will interact with the apartment, creating a dialogue with the interior and exterior spaces of the house. This city home, immersed in an urban context made of modern architectural structures and imposing nature, becomes the stage where this interaction develops.
The goal of the concept is to provide suggestions and inspirations from which to develop a collective vision, but open to personal interpretations. Each observer is invited to grasp and interpret the relationship between urban life and nature according to their own sensitivity, contributing to a shared but diversified understanding of this dialogue.
Through the arrangement of the outfits and the use of spaces in the apartment, we aim to evoke the coexistence and interaction between the natural and urban elements. The result will be an experience that stimulates reflection on how these two seemingly opposite worlds can coexist and enrich each other.
This project invites a deep reflection on how we live and perceive urban spaces, and how nature can integrate and even thrive in these contexts.
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Photographer: Martina Cavinato @somejette
Fashion designer: Marta Mangano @rtama___
Models: Maddalena Carminati @mmm.ddln & Sofia Mainetti @sofijamainett
Hairstylist: Matteo Sciannimanica @matteoscianni_
Make up artist: Nicole Melillo @nicolemelillo_mua
